About this site

About Converting Attn Club

Welcome to the Converting Attn: Club, a newsletter & resource library that helps independent RIAs build memorable brands & businesses.

My name's Treyton DeVore and I'm the founder of Piertree.

The goal of this blog is to make marketing & creativity as a financial advisor just a little bit easier.

Instead of trying to explain what you get as a member, it's easier to show you:

Free posts will always be free, but there are two ways to get unlimited access to the Converting Attention Club:

Standard Membership - $40/mo

📮 2 primary newsletters per month – "Your Fractional Creative Director" // each edition features submit for review content, creative feedback, design inspiration, marketing ideas, & more

• New templates & content ideas each month (request-your-own graphics)

• Design & marketing tips, website best practices

• Notion templates, walkthroughs, & tutorials

• New website templates released monthly

✅ Every subscriber receives a personalized 5-minute website audit via Loom

✅ Unlimited access to community swipe file

✅ Get two (2) creative feedback responses per month

Premium Membership - $250/mo

Everything in the standard membership +

🎡 Request-your-own website templates

✅ Premium subscribers receive a personalized 30-minute website & brand audit

✅ Unlimited access to community swipe file

✅ Get up to five (5) creative feedback responses per month

After every 50 Club members, new monthly memberships increase by a minimum of $50. Existing members maintain their original price at time of subscription. There are two reasons for this:1) This is a time-intensive project. As more members join, I have more feedback to reply to and my goal is to give actionable, tangible creative advice. There are only so many hours in the day. At some point (to be discussed with members), the Club will hit capacity and no further memberships can be purchased.2) This is an ever-growing project. Each month, new marketing assets and website templates are released. This means that the longer the Club exists, the more valuable the member library becomes. Early members get rewarded for believing in the mission, and later members pay for instant-access to all existing resources.

Unlimited Access

When you join, you'll get access to the full archive of everything that's been published before, and everything that's still to come 👀

Like your very own, private library of creative resources.

Standard Membership - $40/mo

Premium Membership - $250/mo

Unlimited Access

Subscribe to Converting Attn: Club